About Lloyd Ltd

Our Journey, Our Heritage

Lloyd Ltd was founded in 1964 by Ralph Lloyd as a Ford tractor dealership based in Carlisle. The business established its roots in the agricultural machinery industry and within a year of being founded, became the first business to take up residency on Kingstown Industrial Estate in the North of Carlisle.

As Lloyd Ltd grew, Ralph took a step back from the business to allow his son, Barry, to take the reins. Barry had worked in various areas of the business including sales and the workshop, meaning he was ideally placed to lead the Company forward. Since then, Barry’s two sons, George and Henry, have played an active part in the business with George now being Lloyd Ltd’s Managing Director. George, like Barry, has had experience in nearly every department of the business, allowing him to expand his knowledge and get to know the reality of many roles within Lloyd Ltd.

Over the years various depots and franchises have been added to the business meaning that Lloyd Ltd now has 9 locations across the North of England and Scotland and over 40 different franchises. Spanning the agricultural, construction, ground care & lawncare and materials handling machinery industries, Lloyd Ltd is now a one-stop shop for our customers, and with the addition of 4×4 vehicles and an equestrian supplies shop, the business has something for everyone.

Although Lloyd Ltd has grown significantly over the years, this growth has been steady and pragmatic. The Lloyd Family have continued to invest heavily in the business through building new premises, upgrading existing buildings and developing staff through training and learning to help our careers thrive. This makes Lloyd Ltd an industry leading business for both our employees, customers and suppliers and allows us to be the best in the business.

As you begin your journey with Lloyd Ltd, you join this great history at an exciting time of growth. We hope your career flourishes as much as Lloyd Ltd has since 1964 during your time with us.

Vision

To be leaders in our field.

Mission

Helping you build and grow by providing first-class service from a family-run business.

Core Values

FAMILY: As a family-run business, we grow better when we work together as one team.

INTEGRITY: We are all responsible for our words, actions and results, treating others as we would like to be treated.

EXCELLENCE: We are proud to provide an excellent service to our internal and external customers, and represent quality manufacturers.

LOYALTY: Our customers and colleagues are always our priority in what we do.

DEPENDABLE: We can all be relied upon to be clear, be timely, be truthful, always listen and always deliver on what we say we will.

Our People/Our Leaders

At Lloyd Ltd all of our management team are approachable and hold an open-door policy so we can all communicate easily with each other and to ensure that we offer a welcoming atmosphere at all times.

During your employment at Lloyd Ltd there are some key individuals you may interact with within our management team.

Get to know some of their names and faces below:

Our customers

Our internal and external customers are key to the success of our business, it is our continuous engagement and the consistent first-class service delivery that has successfully supported our business growth over the years.

Whether you represent Lloyd Ltd as an employee or are a new or returning customer we aspire to ensure that you feel welcome, respected, supported and valued for the contribution that you bring. To ensure that this is embedded in our culture we have policies and procedures that advocate our objectives.

In addition, we ensure that our current or prospective vulnerable customers whose ability or circumstances require us to take extra precautions in the way that we sell and provide our products or services in order to ensure that they are not disadvantaged in any way.

Please refer to our Vulnerable Customers Policy for further details.

We offer the full package to our customers and every department plays a vital role. Learn more about our different services below.

Sales

At Lloyd Ltd we are proud to be one of the largest dealers in the UK for some of the world’s leading manufacturers of machinery. With extensive experience of supporting the agricultural, construction, groundcare and lawncare sectors, our knowledge and expertise is second to none.

Offering an extensive range of new and used equipment from manufacturers including New Holland, Manitou, Bobcat, Develon, Honda and many more, our Sales Representatives are ideally placed to help our customers find the right equipment for their needs.

Our Sales Representatives undergo extensive internal and manufacturer training to be the best in the business at knowing our customers’ needs and completing our sales processes effectively to ensure that we provide top-quality customer service at all times.

Service

Our service departments are responsible for servicing and maintaining our customers’ machinery. For our customers, whatever equipment or machinery they rely on to support their farm, business, organisation or home, it is essential to protect the investment they have made. Keeping that machinery regularly serviced is an essential part of achieving that aim.

At all our Lloyd Ltd branches we have experienced Engineers who have undertaken extensive and regular manufacturer training to ensure that they are the best people to maintain and repair any agricultural, construction and groundcare equipment.

Alongside our teams of Engineers, our busy service office employees work to contact customers, liaise with Engineers and complete service related paperwork to ensure the smooth and efficient running of the service departments.

Our workshops are equipped with the latest tools and diagnostics to make sure that the most up-to-date techniques and software updates can be applied.

We appreciate that the machinery our customers use is fundamental to their operations so, where required and appropriate, we are able to come to their premises to carry out service and repair work on site, reducing the downtime of the equipment and ensuring that productivity can be resumed at the earliest opportunity. We also offer out-of-hours emergency servicing and repairs as needed.

The seasonal nature of agricultural, construction and groundcare machinery usage means that we are particularly busy in the off-season, with Winter Servicing being an essential part of the facilities we offer to minimise disruption to our customers at essential times for their operations and to maximise the effective working of that machinery in the following season.

Parts

At Lloyd Ltd we understand that the smooth running of agricultural, construction and groundcare machinery is fundamental to the success of our customer’s farm, business or organisation’s operations.

To ensure that we provide our customers with the support they expect and deserve, our parts departments stock thousands of essential parts and accessories to reduce potential downtime and get that equipment back to full performance as quickly as possible. These parts are then used internally by our workshops and purchased by external customers.

All our manufacturers offer express parts delivery services, which we support with our region-wide parts delivery van to get parts to our branches and customers promptly, while our parts specialists are able to work with our customers to identify and replace essential parts with a minimal impact on productivity. Whatever our customers’ requirements, we are here to help.

Head Office – Accounts, HR, Marketing, Warranty, Transport & Purchasing and IT

At Lloyd Ltd, our Head Office functions are predominantly based at our Carlisle depot.

Our Accounts team provide a service to all our depots and support the wider business by completing key, important responsibilities. Our Accounts department is made up of four functions; sales ledger, purchase ledger; administration and management accounts.

This busy department works behind the scenes to ensure the smooth running of the wider business through tasks such as paying suppliers, sending customer invoices, preparing financial information, setting budgets and maintaining the Company’s finances.

Our HR department is responsible for areas such as recruitment, reward, employee relations, training & development and payroll. This small team are always contactable with any employee related issues.

Our Marketing department is responsible for managing all of our marketing activities, from social media to press articles and organising company events. This department ensures brand consistency across all marketing material with the majority of the content being created in-house.

Our Warranty department works to support our service departments by administrating and submitting machinery warranty claims to manufacturers. They liaise both internal and externally to ensure strict warranty guidelines are adhered to at all times.

Our Transport and Purchasing department ensures transport compliance at all times across the business and work to ensure that the Company is procuring suitable goods and services. This department, in conjunction with the HR department, also take care of health and safety and insurance matters.

All of our Head Office functions visit our depots on a regular basis to provide support and guidance with business issues and to ensure best practice and consistency. They are all responsible for important responsibilities within the Company and ensure that their specific areas are run efficiently and correctly in line with business processes.

Our Communication Strategy

Our communication strategy has been developed to ensure that we can deliver important information to you in a quick and effective way. This may include general business updates, upcoming events or specific information that may affect the way that you carry out your daily duties.

It is imperative that you take the time to regularly review any information that has been sent to you, to ensure that you keep up to date with all business matters that may affect you within your role.

This information would be communicated using the following methods:

• Email
• Noticeboards
• Lloyd Hub (i.e., intranet)

In the event that you would like to share any information internally, this should be approved by the HR Department.

Our Certifications Standards

As Lloyd Ltd operates within financial markets we are expected to be honest, fair and effective so consumers get a fair deal. To ensure that we meet our obligations as a company and provide the relevant guidance for our employees we adhere to the standards set out by the Financial Conduct Authority (FCA).

You will receive the relevant training and support if your role is impacted by any of these regulations and should you have any further questions you should contact the Accounts Department.

The FCA operate to ensure that these markets work well for individuals, for businesses and for the economy as a whole.

They do this by:

• regulating the conduct of around 50,000 businesses
• prudentially supervising 48,000 firms
• setting specific standards for around 18,000 firms

Firms and individuals must be authorised or registered by the FCA to carry out certain activities.

Before they grant authorisation, firms must demonstrate that they meet a range of requirements. They then supervise these firms to make sure they continue to meet standards and rules after they’re authorised. If firms and individuals fail to meet these standards the FCA have a range of enforcement powers they can use.

If UK markets work well, competitively and fairly they benefit customers, staff and shareholders, and maintain confidence in the UK as a global financial hub.

Their operational objectives are to:

• protect consumers from bad conduct
• protect the integrity of the UK financial system
• promote effective competition in the interests of consumers

Their role is defined by the Financial Services and Markets Act 2000 (FSMA) and they are accountable to the Treasury, which is responsible for the UK’s financial system, and to Parliament.

Download this page as a pdf

Click here.